Real Time Dynamic Marketing

Differentiation—The Key to Business Success— How Savvy Business Owners Accomplish It

In this week’s article I will show you how easy it is for businesses to stand out from their competitors using, the world’s first & only real time dynamic marketing engine. 


Most websites are too “busy” and make the end user spend an inordinate amount of time finding what they want.  End users want “Just the facts, Ma’am!”, and they want them now!


A Look Under the Hood


ClikitySplit approaches things 180° different than everybody else.  ClikitySplit is easy-to-implement, simple-to-use, and makes it easy-and-quick-to-update content.  So let’s look under the hood to see what sets ClikitySplit apart from every other website.


Everyone loves a deal, everyone is looking for the best deal.  Therefore, ClikitySplit places the “Hot Deals” marketing pane in the pole position. 


Hot Deals

There are two “Hot Deals” with an image for each.  I have used a restaurant as the example in the image above.  Savvy restaurant owners change their content often to run “Flash Sales” and other enticing incentives, especially during the dead time after lunch and before Happy Hour.  Content will always be King.  The ability to change your content dynamically in real time is differentiating!

End users tap the promo code to receive the special offer.  Tapping the promo code is one of the captured true “narrowcast analytics” which shows the business owner which of his special offers return a positive ROI and which ones are a waste of time and money.

Content Changes Pushed to Facebook & Twitter

Once the content is changed, ClikitySplit immediately pushes notifications to the businesses’ Facebook timeline and Twitter feed, exciting its followers and filling those empty seats.


The second marketing pane is “Coupons”.  Savvy marketers are empowered with three different Coupons with two images per Coupon.


The third marketing pane is “Multimedia”.  ClikitySplit empowers the business owner with every rich multimedia tool available today including video, audio, slideshow, etc. and up to 10,000 characters of text.

Video is an especially differentiating marketing tool as is the carousel slideshow.  Online a picture is worth a million words!  To really differentiate your business and stand out from your competitors, videos and slideshows are a must.

Quick Info/Guest Reviews

The fourth marketing pane is “Quick Info/Guest Reviews”.

The “Quick Info” marketing pane is standardized so that visitors can quickly compare businesses in the same category and subcategory against each other.

“Guest Reviews” are another important ingredient in differentiation.  ClikitySplit makes it a snap for end users to read reviews and add their own review.

Priority Cannot Be Purchased

Priority cannot be purchased in ClikitySplit.  Each of the four red dots signify restaurants that meet the end user’s narrow search parameter (Restaurants à Steak).  Each one has an equal chance of being selected by the end user.

So whichever restaurant has the best “Hot Deals”, the best other decision-influencing factors (video, slideshow, health department score, guest reviews, etc.), and makes the best impression earns the end user’s patronage.  It is all about differentiation!  As you can see, ClikitySplit has perfected differentiation.

True Narrowcast Analytics

At day’s end, ClikitySplit emails the business owner true “narrowcast analytics” which are captured from the end users every interaction with the businesses’ “dynamic billboard”.  These narrowcast analytics empower savvy marketers to make business decisions based on facts, not assumptions.

See ClikitySplit in Action

To see ClikitySplit in action, view


“40 Days for $1.00!”  Talk about a breath of fresh air!

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